The Ivory Baby is Back

After 30 years, Ivory is bringing back the baby. That baby, for those old enough to recall, was the featured element of the Ivory soap campaign. Those ads last appeared 30 years ago. So, in preparation for this launch, Ivory is having a sweepstakes to find the next new Ivory Baby.
--------

by Steve Hall    Jan-25-03    




Some Advertisers Can't Say 'Superbowl'

You may have heard ads this week that tried to say 'Superbowl' but really didn't. That's because they are not allowed to unless they are a paying sponsor. But, many companies have tie ins and promotions that go hand in hand with the 'big game' as the NFL lawyers would prefer us to call it.

Come on. That's like a certain company forcing us to say, "May I have a facial tissue to blow my nose?" Or another company getting angry when people say, "Let's go rollerblading".

Oh, I'm sure there's all sorts of laws about this but let's be realistic. The game is called the Superbowl. So let's call it the Superbowl. So with that, I am officially making Adrants a non-paying sponsor of the:

Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl Superbowl

Seeyou there.

--------

by Steve Hall    Jan-25-03    




Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.







Featured FREE Resource: