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P and G to Place Spanish Language Ad in Grammys

P and G will run a spanish language (mostly) spot during the Grammys. Not a dubbed version of the Grammys on a Hispanic channel, but right on the actual, English speaking Grammy Awards Show on CBS.

This is rare but not a first. Nike and Pepsi have run Spanish spots on English speaking shows before.

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Written by Steve Hall    Comments (0)     Feb-21-03  
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