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Australians Get Shark Attack Ad Campaign

Following two recent shark deaths, the Australian government has launched an ad campaign urging swimmers to be wary of sharks.

"Always swim at patrolled beaches and between the flags; leave the water immediately if a shark is sighted; never swim alone; never swim at dawn, dusk or at night; do not swim in murky waters; do not swim near schools of fish; do not swim in canals or near a river mouth; do not swim near or interfere with shark control equipment," said Primary Industries Minister Henry Palaszczuk.

Sound like the ad should just have said, "Do Not Swim Anywhere!"
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by Steve Hall    Mar-13-03   Comments ()   

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