The Switch is On: Scripted Television is Back - Adrants

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The Switch is On: Scripted Television is Back

Development meetings last week between the networks and media buyers yeilded a very different outlook on programming for the upcoming TV season: More scripted shows and less reality series. Hmm...when did network execs get smart enough to anticipate the impending reality TV backlash?

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by Steve Hall Mar-31-03 Comments ()

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