Barry White Gets Pissed at the Copywriter During a Recording Session

Love out takes. Mack Simpson over at Adverb is a copywriter in Texas. He works on some pretty well known accounts. He found some outtakes from a recording session for a radio spot for Paul Quinn College in Dallas Texas. The college was able to get Barry White to do voice over. As with most recording sessions, things did not go all that smoothly. Barry gets a bit pissed at the copywriter. Give it a listen here.

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by Steve Hall    Apr-10-03    




A Great Spot From Honda

Here's an advertisement that makes the inner workings of a car actually appear interesting. I'd love to know exactly how they got the domino effect to actually work. UPDATE: Read about how they did it here.

[via adland]

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by Steve Hall    Apr-10-03    




Michael Jackson's Home Movie Sweeps Event

OK, everyone has just swallowed one too many pop culture pills here. The viewers for watching this crap. The networks for shoveling it our way. And the Freak himself for revealing his odd and wacked lifestyle.

Why can't he just go back to being a singer?

If you care, it airs April 24 on Fox.
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by Steve Hall    Apr-10-03    




Disney Wastes No Time in Capitalizing on Iraqs Newfound Democracy and Commercialism

Courtesy of Viralmeister
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by Steve Hall    Apr-10-03    




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Slate Columnist Rob Walker Rips the New Humvee Commercials

A good read for all of you who are sickened the the fatness and largesse of America and the obscene lengths we go to to seem cool.
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by Steve Hall    Apr-10-03    




Not 18-49? We Don't Care About You

Brian Lowry of the LA Times laments the increasingly common practice of advertisers and media outlets targeting only the younger demos following outdated myths that the older generation is brand loyal and therefore useless to an advertiser.
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by Steve Hall    Apr-10-03    




Levis Spoof Spew Ad

Here we have another (albeit, not new) in the increasingly long line of spoof ad campaigns. This one is from...oh sorry...not from...but done by someone who really really loves their Levis. Highly doubt this came from Levis but will that stop us from talking about it? Stop us from watching it? Stop Levis from complaining about it? Stop Levis from sending out Cease and Desist letters. No, no, no, and no. So...here is is...the Levis Jack Off Ad. Don't watch this if seeing guys do what they do when they need to do it offends you. Click picture to watch. Right click and download may work better. (1.5MB Quicktime) [via TTR2]

UPDATE: This is not new. And I should have known. It was posted 4 months ago on the other site I run, MarketingFix. I never promised Adrants would be completely accurate:-)


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by Steve Hall    Apr-10-03    




Some Days Advertising Sickens Me

Check this out. Sony is coming out with a new computer game. What are they hoping to call it? Shock and Awe. Yup, Shock and Awe. They are going to launch a game that will commercially exploit those who fought and died in Iraq. Sick! [via MediaGaurdian]
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by Steve Hall    Apr-10-03    




Too Many Boobs and Babe Magazines

"I think that the laddie category is oversaturated," says Richard Amann, president and publisher of Ramp Media, which publishes Ramp.

Well, no shit, Richie! Glad someone is saying it. Sure, us guys want boobs, babes and sex but after a while we need some sort of intillectual stimulation as well. Publications like Ramp and Razor are out to change that. [via MediaLife]
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by Steve Hall    Apr-10-03    




WPP Combines Direct Divisions

OgilvyOne and Mindshare Worldwide have merged under parent WPP's umbrella and will now be called mOne Worldwide.

"mOne Worldwide enables us to provide our clients with the same high-level new media thinking and execution they have come to expect, but with the resources of a much larger organization operating on a global scale," said CEO Nasreen Madhany. "With its well-established leadership in all markets around the world, we are looking to mOne to dominate and lead the industry in both innovation and results."

You go, mOne. [via MediaPost]
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by Steve Hall    Apr-10-03    




DirecTV Deal Goes Through for Murdoch's News Corporation

It's official. Murdoch now owns Hughes Electronics and the DirecTV satellite service. The deal went through for $6.6 billion yesterday. According to the deal, News Corp. gets 34% of Hughes and Rupert Murdoch will become Chairman of Hughes. [via MediaWeek]
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by Steve Hall    Apr-10-03    










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