GM's New 'Sleep On It' Campaign

Mentioned earlier, GM has launched an ad campaign for their new overnight "test drive". This campaign incorporates a musical bed featuring Meatloaf's "Paradise By The Dashboard Light". Also from this week's Ad Age TV Spot of the Week, we have antlers being jammed into a mail slot, pointless use of a Corvette, Samsung and Powerade in the Matrix, and an ad about how deodorant really works.
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by Steve Hall    May-12-03   Click to Comment   
  

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