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Ripped Nurses Dress, Patient Poking Attendants, Other Strange Mental Hospital Behavior

Termed, 'Mangina', this clip features a bunch of zombies in a mental hospital with a unique sense of humor and interesting ways to pass the time of day away. Created by Rainey Kelly Campbell Roalfe/Y&R and launched by DMC, this clip aims to lend support to Virgin Mobile's 3P text messaging campaign in the U.K.

"We are using online viral and buzz marketing as a strategic part of our 'Idle Thumbs' marketing campaign in order to broaden awareness of our new 3p text tariff - particularly among the culture-driving, technology-savvy online viral community that DMC can reach," said James Kidd, brand director for Virgin Mobile.

You can see the film by downloading it below.

PC USERS: Right click on the link below and choose 'Save Target as...' to download the file.
MAC USERS: Click and hold down, then choose 'Download Link to Disk'

QuickTime
Windows Media
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Written by Steve Hall    Comments (0)     May-27-03  

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