Golden Palace U.S. Open Streaker Update

Susannah Breslin of Reverse Cowgirl got an update from one of her readers, Lionel, on the U.S. Open streaker. She is porn star, Brittney Skye, who has done work in several "films" including Funny Boners2. You can see more pictures of her "ad-too'd", as Lionel so aptly calls it here.

Great guerilla marketing if you ask me. I wish there were more advertising efforts like this!

UPDATE: And if you want ALL the pictures, here they are.


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by Steve Hall    Jun-17-03    




Heinz Tests Advertising Boundaries With "Programvertising"

If product placement wasn't enough, now there's content marketing. A U.K. television show called, Dinner Doctors, offers cooking suggestions to busy Moms using Heinz products. The show is produced by Heinz. While the Heinz brand name is not mentioned in the show, that is only because British law prohibits it. That's not the case in the U.S. It won't be long before we begin to see more advertiser-produced shows that can't be ad-skipped with a TiVo. Of course, the whole show can be skipped just like any other show that sucks. Ominously, Steve Heyer of Coke also thinks the day will come when networks pay advertisers to produce shows rather than the advertiser paying the network for ad time.

Is this a good thing?
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by Steve Hall    Jun-17-03    




Jergen's Talks to Ten Agencies For $90 Million Account

"Jerk Off With Jergins"

To all the agencies in the pitch, go with this tagline. It's a winner. You can't miss.

OK, maybe that's a tiny bit too aggresive. You decide.
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by Steve Hall    Jun-17-03    




The Terminator, A Little S & M, and The Snuggle Bear

The Weeks Ad Age TV Spots of the Week bring several great spots. First, there, the Terminator shilling for Toyota. Then, there's a dominatrix getting you all hot for Bally's, the Snuggle bear who hangs out with hot chicks, Nextel phallic symbol, and Lara Croft's much hyped Jeep spot (which is actually not very good). Click and enjoy.

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by Steve Hall    Jun-17-03    




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