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Today's Self Serving Headline

My agency has just launched a new web site. Big deal, right?

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by Steve Hall    Jun- 2-03    




The Latest From Ad Age's TV Spots of the Week

Well, we have to say goodbye to the Miller Lite Catfight spots (see below) but we can continue to revel in the creativity of our fellow brethren with this weeks collection of spots. There in a nose ring fest for Heineken, some common sense from AllTel, Edmund Hilary climbs Everest for Toyota, Old Navy does a Love Boat spoof, and Denis Leary beats the crap out of a car for Quaker State. OK, so maybe they aren't all that creative.


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by Steve Hall    Jun- 2-03    




Say Goodbye to the Catfight Girls

After a last 6-8 week flight featuring Pamela Anderson in a spot called "Pillowfight", Miller Brewing will retire the boobfest campaign. I'll be sad to see it go but I'm sure there will always be something even more exciting down the road from beer advertisers. Their ability to play to the latest trend and men's inborn inability to stop staring at women in bikinis makes that a certainty.

So tune in this Summer as Pamela Anderson bounces across your screen in the midst of a pillowfight and weep as the catfighting ends.
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by Steve Hall    Jun- 2-03    




P & G Gets Big Slap For Mis-Marketing Its Tampons

"Procter & Gamble's extensive use of false and misleading advertising for the last nine months has misled consumers and the retail trade," Michael Gallagher, Playtex CEO, said in a statement. "As part of a massive sell-in with unprecedented spending, Procter & Gamble launched this product behind false claims in advertising, promotional material, direct mail, coupons and presentations to the retail trade in an effort to entice our consumers away from our products. We expect the jury verdict and this injunction will put an end to this practice of deception by Procter & Gamble."

Take that, P & G! Claiming P & G made inaccurate claims regarding its Tampax Pearl tampons, Playtex has won an injunction against P & G which requires P & G "to immediately recall from retailers and distributors, all offending promotional products, displays, as well as an immediate halt to all television and print advertising, packaging, direct mail, sales presentations and coupons making the claims." That's going to be an expensive marketing recall even for P & G.

"Between the leg" products" seem to be a hot topic this week with complaints building in the U.K. over both the marketing of tampons using a 70's style kids television show and a recently banned condom campaign. Behave yourself down there, will you? [via BrandWeek]


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by Steve Hall    Jun- 1-03    




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