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Bacardi Extends its 'On the Inside' Virtual Bar to Television

Flavour Advertising of Toronto has extended Bacardi's fun "On the Inside" bar theme to a television ad campaign. The agency took unscripted footage filmed in Canadian bars and created ads in a successful attempt to get away from canned looking liquor/beer ads.

Go to the site, click Enter, Creative, Television, then Bacardi White to view the commercials.
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Written by Steve Hall    Comments (0)     Jul-16-03  

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