Next Week, upstart music channel ‘fuse‘ will launch a new print ad campaign featuring tv evangelist Tammy Faye, hair-challenged Sy Sperling, tv psychic Miss Cleo and old time porn star Robin Byrd.
Fuse, formerly known as Much Music, previously used Sally Struthers as spokesperson for the networks launch campaign earlier this year. This new campaign continues to position the network as a music only network separating it from MTV but placing it squarely in competition with MTV’s M2.
There are three other ads in the campaign which you can view here, here and here.
