Shania Twain Featured in New NHL Ad Campaign
Canadian born pseudo country singer Shania Twain along with Jim Belushi, Denis Leary, Keifer Sutherland and Cuba Gooding, Jr. will be part of a new campaign launching today to raise awareness of the NHL. The tagline of the new campaign, "Get It?" , will complete the commercials which show footage and explain the game in layman's terms. Spots will air on ESPN, ABC in the U.S. and on CBC and TSN in Canada.