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Melons of All Kinds Sell Skyy Melon Vodka

Skyy Vodka has resorted to using melons - all kinds - to promote its new Skyy Melon Vodka. At least for the male demo, this is a brilliant attempt at creating subliminal product attraction by associating the product with one of man's most absurd but inmate fixations - the female breast. It's an old and tired concept but then again, man never tires of that particular female body part so what the hell - might as well capitalize on it.

Written by Steve Hall    Comments (0)     Jun- 2-04  

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