Warning: include(/inc/detect_ads.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 11

Warning: include() [function.include]: Failed opening '/inc/detect_ads.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 11

Warning: include(/inc/header.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 12

Warning: include() [function.include]: Failed opening '/inc/header.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 12

Online Ad Sales to Surpass Magazine Ad Sales by 2008

Big news to be released tomorrow from Jupiter Research. The research firm predicts that, by 2008, more ad dollars will be spent online than in magazines. Print sales reps run for cover! Well, maybe not so fast. As MediaPost's Riff surmises, the growth won't displace magazines completely but rather eliminate portions of other print media that still try to do what the Internet does far better - deliver info in a timely, interactive manner. Print can't do that but it can present less timely material more beautifully than the web, at least at this point, can.

Written by Steve Hall    Comments (0)     Jul-27-04  

Warning: include(/imedia/imedia_ad.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 86

Warning: include() [function.include]: Failed opening '/imedia/imedia_ad.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 86

Warning: include(/inc/subscribe_form.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 91

Warning: include() [function.include]: Failed opening '/inc/subscribe_form.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 91

Warning: include(/inc/dynamic/recent_adrants.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 113

Warning: include() [function.include]: Failed opening '/inc/dynamic/recent_adrants.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 113

Comments

Post a comment











Warning: include(/inc/column_right.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 280

Warning: include() [function.include]: Failed opening '/inc/column_right.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 280

Warning: include(/inc/footer.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 281

Warning: include() [function.include]: Failed opening '/inc/footer.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2004/07/online-ad-sales-to-surpass-magazine-ad-sa.php on line 281