BMW Mini Robot Hoax Comes Clean

Our favorite ad agency has taken its BMW Mini Robot hoax campaign launched in Spring of this year and gone "honest" with the launch of a new, robot-related site promoting the new Mini Convertible. The site let's you play a "jump" game, check out press buzz on the cars and design your own Mini. We admit it, we love Crispin's work and this acknowledgement of the former "hoax" campaign and integration of it into the new "honest" campaign in nicely done.

by Steve Hall    Sep-10-04    

Woman Places Craig's List Ad Looking For Makers of Hood Imagery

A woman has placed an ad on Craig's List looking for the couple who left evidence of a certain activity performed on the hood of her car. Acknowledging that her car does, indeed, need a wash and that people tease her about it all the time, she questions the motives used to persuade her writing, "This is my car, not your bed!"

by Steve Hall    Sep-10-04    

Adrants Billboards: Blog Morphs Into Magazine

  • We've seen it before but car advertising is becoming more prevelant spreading by word on mouth and getting the attention of agencies.
  • Former Red Herring Publisher and current AlwaysOn Publisher has announced the launch of a magazine based on the AlwaysOn blog network.
  • ER's Noah Wyle is likely checking out of the long running series when his contract expires at the end of this season.
  • Queer Eye For A Straight Guy has lost its appeal and has dropped 40 percent in the ratings. Men can now return to looking like men.
  • The American Museum of the Moving Image has an online exhibit of the past 14 presidential election ad campaigns from 1954- 2000. Check out how campaigns have changed over the years.
  • Gruner + Jahr begins restructure and cuts 60 jobs. Fast Company and YM continue to sag. Are job cuts enough or should G + J go on the block?
by Steve Hall    Sep-10-04    

Aguilera Will Apply Her Name to 450 New Brands

If you think Christina Aguilera's been laying low lately, that will soon change following reports she has applied to the U.S. Patent and Trademark Office to have her name attached to 450 yet to be introduced products from crayons to deodorant to badminton. She's planning for the day when she's not "Dirrty" anymore.

by Steve Hall    Sep-10-04    

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