The "What Happens Here, Stays Here" Las Vegas Convention and Visitors Authority ad campaign has been awardedBrandweek's 2004 Marketer of the Year in the travel and tourism category.
Product placement efforts intensify and get dished about at MediaPost's Forecast 2005.
Business Week turns 75 and throws itself a bash at the Metropolitan Museum of Art called "A Night of Two Parties" the same night as the first Presidential debate. An advertising party and a Presidential bitch fight. Could go either way.
Online mapper, Mapquest, has handed its branding work to TBWA's Chiat Day.
Following the current celebu-fragrance name game, Estee Lauder is launching Donald Trump, The Fragrance. Trump will serve as spokeman as well. The shark has been jumped.
ESPN is launching I'd Do Anything a reality show in which contestants perform crazy sports stunts with pro athletes to win a sports fantasy for their friends or family.