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AOL to Launch New Logo, Campaign Tomorrow

AOL, still, sadly, trying to convince consumers they are the best channel through which to experience the Internet, will debut a new campaign and new logo tomorrow in The New York Times, Washington Post and The Wall Street Journal. MarketingVOX notes the tagline has not yet been finalized and is being bandied about like a hockey puck among senior execs.

Written by Steve Hall    Comments (0)     Oct- 6-04  

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