Burger King Hires Darth Vader For Viral

sith_sense.jpg

We’ve been viraled! Received directly from the source, comes this Crispin Porter + Bogusky-created viral, called Sith Sense, for Burger King which invites visitors to pick an object then pose 20 questions to Darth Vader who will then guess what you are holding. It’s always right, too. We were even welcomed personally with Darth uttering “Adrants.” Quite cool. Thanks, CP + B.

UPDATE: In comments, Rick Bruner points out we’re not so special. It speaks everyone’s name that is entered into the send a friend feature. Oh well. For a moment there we thought we were special.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

People who are quietly content with life usually stop chasing these 8 things

People who are quietly content with life usually stop chasing these 8 things

Hack Spirit

People who own less but feel richer than most usually share these 8 understated habits

People who own less but feel richer than most usually share these 8 understated habits

Hack Spirit

People who are genuinely at peace with themselves usually display these 8 quiet behaviors

People who are genuinely at peace with themselves usually display these 8 quiet behaviors

Hack Spirit

I’m in my late 30s and I’ve quietly stopped caring about these 6 things

I’m in my late 30s and I’ve quietly stopped caring about these 6 things

Hack Spirit

I’m an overthinker by nature. These 3 habits gave me my peace back.

I’m an overthinker by nature. These 3 habits gave me my peace back.

Hack Spirit

8 signs someone was raised by a genuinely good mother, according to psychology

8 signs someone was raised by a genuinely good mother, according to psychology

Parent From Heart