Product Placements Hit Movie Trailers

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John Keehler of Random Culture comments on the continuing insanity of product placement by pointing out a movie trailer for the new Samuel L. Jackson, Eugene Levy film, The Man, in which there are product placements for USA Today and Blockbuster. Assuming the trailer scenes are actually part of the movie, this is not entirely a surprise. Although, it wouldn't be out of the realm of possibility that companies repping USA Today and Blockbuster certainly urged/paid New Line to include these scenes in the trailer since it's likely more people will see the traier than the movie itself.

by Steve Hall    May- 4-05   Click to Comment   
Topic: Product Placement   

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