'Star Wars' Fan Potential Marketing Ploy

For five months, Jeff Tweiten has been waiting in line in front of the Pacific Science Center IMAX theater waiting to see the new Star Wars movie. And everyone has been talking about it. Is anyone this freakish? Brenner Thomas doesn't think so. In fact, he thinks Tweiten's presence in front of the theater, along with couch, Internet connection and weblog is all a marketing ploy to build buzz for the movie. After all, it's not like it's gong to be difficult to see this movies since theaters will have it running on half their screens. So Thomas's theory could very well be correct.

by Steve Hall    May-16-05   Click to Comment   
Topic: Strange, Weblogs   

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Comments



Comments

this is pretty weak ad news... almost puts adrants in the spam category. You have one more strike.

Posted by: jim on May 17, 2005 1:19 PM

That would be a good idea.
I think yesterday I actually went a whole three minutes without being exposed to a Star-Wars branded thing of some sort.
I'm a big Star Wars geek, but c'mon...it seems like they're tying in with anything that moves this time around. Seems like overkill.

Posted by: Matt on May 17, 2005 1:20 PM

Jim, I'm glad your keeping track. Does that mean you will leave after stike three?

Posted by: Steve Hall on May 17, 2005 1:59 PM





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