'Billy The Finger' Promotes Virgin Mobile
Puppet Vision Blog points to another chapter in Virgin Mobile's Canadian "The Catch" campaign. This one, called "Billy the Finger," consists of a site with several videos in which finger act out various scenarios involving a shady cell phone salesman who attempts to convince Billy to sign up for one of those "bad" cell phone plans. The execution provides the viewer with the option to make decisions for Billy and view the various outcomes which include a trip to prison, a threesome, a hot cheerleader, circus acts, unintentional rear entry and finger burning.
The site is being promoted with fake "Wanted" posters in Toronto which don't mention Virgin Mobile but simply point to the Billy the Finger website which, as all viral-intended creations do, has a send to a friend feature which is labeled, cutely, "Finger A Friend." It's well done and amusing enough to create interest in checking out the various chapters of the story.
Comments
I would like to find out who produced this work, can someone please contact me from either the Ad agency or the Production company woudl be good to get you into our magazine.
I was the voice over talent for the "narrator" for the Billy the finger puppet series. It was still running until december of 2006 but it seems to have been dropped from the server. It was an award winner at http://www.strategymag.com/aoy/2005/loweroche/05/
You can find out more information there as well about the company that put it together La Roche.
Cheers.
Scott Taylor
Taylor Made Productions
Voice@TaylorMadeProductions.com
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