Disney to Launch Family, Kid-Friendly Phone Service

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Extending its brand further into people's lives, Disney, using the Sprint network, will launch Disney Mobile, a cell phone service targeted t families with kids 11 to 14. Besides phone service, Disney Mobile will offer Disney-related content including ring tones based on familiar Disney songs, Disney branded phones, games and images. The service is set to launch in 2006.

Written by Steve Hall    Comments (0)     File: Brands, Mobile/Wireless     Jul- 7-05  
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