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Yet Another Golden Palace Forehead Ad Claimed PR Stunt

another_ebay_forehead.jpg

Analyzing the images and offering some theory, Adland suggest the latest eBay/Forehead ad is just a Golden Palace publicity stunt. Adland claims the tattoo is nothing but a sticker and that all Golden Palace is attempting to achieve here is free publicity. Aside from the fact that, well, that's what this is all about, reportedly, a Utah woman, Kari Smith placed a bid on eBay which Golden Palace won for $10,000. Smith plans to use the money to send her son, Brady, to private school. Well, with the increasing insanity of increasing school tuition, maybe, stunt or not, this might be a good thing. Unless, of course, Smith was simply paid the money by Golden Palace in a clandestine agreement for publicity. The again, if she actually gets the money and sends her son to school, that's really not a bad thing.

by Steve Hall    Jul- 1-05    




New Media Planning and Buying Site Launches

Tig Tillinghast, publisher of MarketingVOX, has, today, launched MediaBuyerPlanner, a website dedicated to all things media. The site is segmented into topical areas such as Television, Print, Radio, Direct, Interactive and Outdoor. Feature stories are highlighted then categorized into the major segments as well as into over 50 micro-segments for those with very specific media interests.

by Steve Hall    Jul- 1-05    




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