Iacocca Gets Jiggy With Snoop Dog

  • 1 min read
snoop_iacocca_chrysler.03.jpg

Hoping to help us forget the not so smashing Jason Alexander version of the new Chrysler Lee Iacocca spot, the car company has paired Iacocca with Snoop Dogg in an ad set to air this weekend. With the usual old guy/young rapper dude culture clash, the post hopes to appeal to those under 40, many of whom have no idea who Iacocca is.

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Steve Hall

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