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Synchronized Swim Team Promoted With Mobile Pool

synchronized_swim_promotion.jpg

To help promote the Canadian Synchronized Swim Team who appeared at the Aquatics World Championships in Montreal last month, experiential agency Gearwerx Experiential Marketing developed a mobile, see-through swimming pool mounted atop a trailer which traveled in and around Montreal while swimmers performed inside the tank. Gearwerx President Max Lenderman shares more details on the promotion here.

Written by Steve Hall    Comments (0)     File: Guerilla, Promotions     Aug- 8-05  

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