Virgin Atlantic Clearly Explains In-Flight Services

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To relate specific in-flight problems such as discomfort, boredom, ill-fitting seatbelts and inability to sleep yielding phobias such as "Blankophobia," "Brunchaphobia," "Chitchatphobia" and "Clamberphobia," with Virgin Atlantic in-flight features such as a stand up bar, seats that turn into beds an in-flight massages, Australian interactive agency NetX created a microsite which clearly and humorously explains Virgin Atlantic benefits. It's one of the better online efforts adding a bit of fun into the experience yet without forgetting to concisely convey product benefit.

by Steve Hall    Aug- 9-05   Click to Comment   
Topic: Online   

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