Beer Fights: Not Just For Humans

beer_fight_washer.jpg

LAVA Communications, the company that recently created the Ban the Tongue Mocumentary, has seeded a humorous beer ad, created by Australia's BMF Advertising, for beer brewer Tooheys which eschews the traditional fights between humans over the great taste of beer and places the fight squarely where the action is: the refrigerator. And the vacuum cleaner. And the washing machine - which gets really pissed. And, the pool cleaner. Go figure. Watch it. It's different...which, in advertising, is a very good thing.

by Steve Hall    Sep- 6-05   Click to Comment   
Topic: Commercials   

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Comments



Comments

I'd like to note that THE COMPANY THAT CREATED THIS EXECUTION and the 'TONUE' AD is BMF Advertising in Sydney, Australia, not lava communications. It would be fantastic if this can be rectified. Glad you all like it. Cheers James Cuff - Account Director BMF

Posted by: James Cuff on September 7, 2005 4:29 AM





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