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Songwriter Writes 'Just Do It,' Hopes Nike Will Just Buy It

Twelve-year-old Khristiana "Tia" Parchman has written, arranged and produced a song called "Just Do It" which she, along with her co-producer father, hopes Nike will consider using in upcoming ad campaigns. We're no talent scout but we think this tune certainly has possibilities. There are no lyrics (yet) other than "do it" repeated during portions of the song. You Wieden + Kennedy folks should give it a listen. Here.

Written by Steve Hall    Comments (41)     File: Commercials     Sep- 7-05  

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Comments

Isn't that trademark/copyright infringement? Nike could sue, and then offer a plea wherein the songwriter gifts the rights to the song to Nike.

Posted by: Benkay on September 7, 2005 07:51 PM

Ok, before going on a complete tirade I actually decided to give the song a listen.

It only made me more infuriated:
[i]"Twelve-year-old Khristiana "Tia" Parchman has written, arranged and produced a song called "Just Do It" which she, [b]along with her co-producer father[/b]"[/i]

So basically, this guy wants to jack Nike. He has no actual talent, but he perseveres and produces this steaming pile of musical diarrhea. Not quite what you'd call a slam dunk, he figures his only option is to tack his 12 year olds name on to it and pray for mercy. Whatever. Fuck this crappy loop and this shithead father exploiting his innocent child.

Posted by: Peter on September 8, 2005 08:45 AM

For some reason, all I can think of now is the "do it" dialogue from the recent Starsky and Hutch... http://www.moviewavs.com/cgi-bin/mp3s.cgi?Starsky_And_Hutch=comeondoit.mp3

Posted by: John on September 8, 2005 08:58 AM

Excuse me for a minute but is there any common courtesy left in the world? Any desire to succeed? Any support for people trying to make it in the world. Peter, you must not be a father. If you were, you'd know what it would be like to help your kids succeed in life. Benkay, one would hope Nike would see this as something positive and not a brand hijack which it is clearly not. How do you think anyone gets a break in life? They take chances. They work hard. They use all the contacts and channels they have to get where they need to go. Get off your fucking high horses and root for this girl. You don't like the song? Fine. It's not for you. It's for Nike. If Nike doesn't like it. Fine. Nothing lost. You can't blame a Dad or a kid for doing what they feel they need to do do move ahead in life.

Posted by: Steve Hall on September 8, 2005 09:26 AM

People trying to make it in the music business don't put together a half-assed "Daft-Punk" set of loops and pitch it to Nike with their kids name on it.

You want to talk about common courtesy, and then you go on to make huge assumptions about me and the other commentors here. You go so far as to imply that we are somehow to blame for a grave injustice against these absolute hacks and their "Desire to succeed... support for people trying to make in the world..."

Get a grip. "It's not for you, it's for Nike." What a grand revelation, it really puts it in a different perspective now.

"You can't blame a Dad or a kid for doing what they feel they need to do do move ahead in life."

Hahaha... this site gets more and more asinine every day.

Posted by: Peter on September 8, 2005 10:35 AM

No one's forcing you to read it:-)

Posted by: Steve Hall on September 8, 2005 10:48 AM

Is it just me, or does anyone else think that the "song" resembles Usher's "Yeah?"

Posted by: JD on September 8, 2005 12:57 PM

I agree with Steve - sure maybe dad helped, but just as likely not.

A kid with a regular Mac and some pirated software today has more and better technology than ILM had when they made Star Wars. There's a ton of great content out there created by young people - they know the net better than most grown-ups.

At the end of the day, sure, the song probably won't get picked up by Nike, but it illustrates how the ability to create is moving into everyone's hands - and that kids are the ones who are taking advantage. And kudos for giving it a shot, regardless.

Too many people sit around the sidelines in life, I'm sure this girl is going to go somewhere big - just on bold attitude alone. I'm giving the benefit of the doubt. We're too cynical these days.

Posted by: Sean MacPhedran on September 8, 2005 01:48 PM

What did one Dead head say to the other after they ran out of pot at a Grateful Dead concert?


"This music sucks!"

Posted by: Al Vandergrift on September 8, 2005 02:21 PM

this is some funny shit

usher/lil john + bacardi guy + vocoder

awesome

Posted by: anon on September 8, 2005 02:21 PM

It is atrociously bad songwriting and production. Can't blame her and her dad for trying, but if nike actually used this track, the person who made the decision to use it would be fired.

keep trying "tia", but stay in school. If you seriously want to write and produce music, listen to more than Usher, get a better production program then garage band, and take some music lessons.

No need to be mean to her for trying, but the track is crap.

Posted by: brian c on September 13, 2005 04:50 PM

I am Tia's friend from school, and I would like to make it clear that Tia made this music on her own, with a tiny bit of help from her dad. She is very original, and would never think of copying someone else's ideas for her music. She is also very talented, and I think that NIKE should pick this music! It's a perfect tune for something like a NIKE comercial, and would be perfect. Tia worked hard on this, and she deserves for her music to get picked.

Posted by: Alex on December 17, 2005 07:17 PM

Sorry, but calling this track music is a disgrace to people who make music.

I'm sorry Tia, but this really isn't good. And telling you that something is good, when it's really not, would be to disrespect you.

If you want to get serious with music, please, please, buy a guitar, play the piano, learn the notes.. Don't just take a computer-program and sample some mass-produced garbage and call it music.

Don't do it again!

Posted by: Toshiro on February 9, 2006 07:48 AM

I wanna see one of you punks who called the song crap do some thing better. No I wanna se you try to do anything bus dis me. Shoot! You know what, you won't. You know why, cuz you can't. So until I see your name on goole submitting a song for Nike, you need to keep your broke little comments to yourself. Punk!!!

Posted by: Tia Parchman on February 22, 2006 05:15 PM

TIA RULES!!!!!

Posted by: MATT on March 17, 2006 08:44 PM

TIA RULES!!!!!

Posted by: MATT on March 17, 2006 08:45 PM

Tia... if u read this, u r awesome. Dudet ur awesome!!!! i wanna hear a rap song now. the song is awesome and people who think it isnt, well, they suck. so yea, go tia, yea yea yea!!!!

Posted by: kewlio fo youlio on March 23, 2006 12:02 AM

TIA IS AWESOME SO ALL OF YALL SUCK WHEN YA SAY THE SONG IS BAD, CUZ IT ISNT!!!!!!!!!!!!! IF YALL DO THINK IT IS BAD, DO BETTER OK! TIA IS BETTER THEN U IS EVER GONNA GET SO, YA. ONCE YOU DO BETTER (which you wont) THEN U CAN CALL HER SONG BAD, BUT BECAUSE U WILL NEVER B ABLE TO DO BETTER DONT CRITISIZE IT...

TIA, STAY STRONG, THESE PEOPLE ARE STUPID

Posted by: WILL =P on March 23, 2006 12:06 AM

OK, THIS IS A REPLY TO ALL OF U PEEPS WHO THINK TIA'S DAD MADE THIS SONG AND PUT HER NAME ON IT AND NOW SHE IS GONNA DROP OUTA SCHOOL AND THAT SHIT (steve hall, this one is fo u) TIA, WHROTE THIS SONG HERSELF, AND USED ONLY HER KEYBOARD TO MAKE IT. USING ABOUT 60 - 70 DIFFERENT KEYS TO MAKE A "JUST DO IT" SOUND WAS HARD. SHE THEN PUT THE TEMPO ON MEGA MEGA MEGA MEGA HIGH, AND IT MADE A SOUND. THE ONLY HELP SHE GOT FROM ANYBODY WAS MAYBE HAVING HER DAD BUY HER THE KEYBOARD. THATS IT, SO STEVE, I WANT U TO LISTEN FOR A BOUT 2 SECONDS OK? ASK US IF WE CARE ABOUT U, UR LIFE, OR UR REALLY PATHETIC COMMENT, CUZ BY WHAT I SAW, I PICTURE A 40 SOMTHIN YEAR OLD WHO IS ALONE AND HAS NOTHING TO DO ALL DAY BUT TRY TO BE A SIMON COWELL... AND BY THE WAY, U SUCK, DID I MENTION THAT U SUCK, CUZ GUESS WHAT, U DO, WHY DONT U JUST LEAVE TIA AND HER AMAZING SONG ALONE, CUZ WE ALL KNO FO A FACT, THAT U ISNT GONNA DO BETTER... (DISSS....)

Posted by: will =p on March 23, 2006 12:15 AM

O YA, THAT LAST COMMENT WAS ALSO FO U PETER... THE ONLY DIARREHA HERE IS YO FACE, AND YO MAMA'S FACE

Posted by: WILL =p on March 23, 2006 12:18 AM

I go to the same school as Tia and am a very good friend of her's. She does write all of her songs by herself. In person you should hear her rap. She can make up anything on the spot. So fuck all you fucking fuckers that think this is crap. You can go fuck your ho mom who fucks horses dicks and anyone with ten dollars. This is real and she is really going to go places.

Posted by: Sparky Sawelson on April 3, 2006 01:13 PM

I go to the same school as Tia and am a very good friend of her's. She does write all of her songs by herself. In person you should hear her rap. She can make up anything on the spot. So fuck all you fucking fuckers that think this is crap. You can go fuck your ho mom who fucks horses dicks and anyone with ten dollars. This is real and she is really going to go places.

Posted by: Sparky Sawelson on April 3, 2006 01:14 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: Sparky Sawelson on April 3, 2006 01:22 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: Sparky Sawelson on April 3, 2006 01:22 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 3, 2006 01:25 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 4, 2006 02:22 PM

FUCK YOU FUCKING FUCKERS WHO THINK THAT TIA CAN'T WRITE A SONG,

IF YOUR SO GOOD WHY DON'T YOU COME ALONG,

ON MTV INSTEAD OF WEARING A THONG,

ALL YOU DO IS JACK IT ALL NIGHT LONG,

SO WHY DON'T YOU JUST COME ALONG

Posted by: sparky Sawelson on April 4, 2006 02:23 PM

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