Syndicated Programming Immune to DVR

A recent study by the Syndicated Network Television Association claims 80 percent of DVR viewers view syndicated programming live versus 48 percent for network prime time. During the day, 73 percent of DVR users view syndicated talk shows live versus 46 percent of DVR users viewing soaps.

by Steve Hall    Dec- 5-05   Click to Comment   
Topic: Research   

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