Kodak Introduces New Logo

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On the heels of Intel's logo change comes another from Kodak. After 35 years, the photography giant introduced a new logo at the Consumer electronics Show in Las Vegas Friday. The new logo does away with the graphic Kmart-like K graphic and shifts to simply the word Kodak in a new typeface with horizontal bars above and below. It's cleaner looking but the company has some great equity in the old look. We're leaning towards the "we like the old better than the new" end of the spectrum. What are your thoughts?

by Steve Hall    Jan- 7-06    
Topic: Brands



Religious Zealots Have No Humor, Confuse TV With Church

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Last Friday night, NBC aired the initial episode of The Book of Daniel, the show that unnecessarily had everyone's frocks in bunch last week because, God forbid, it mixed the topic of religion with a frothy dose of humor and human imperfection. Not dainty Starbucks-style froth but full-on, blender-busting froth in the form of a pill-popping priest, a gay son, a martini-swilling wife, a daughter who sells pot to support a manga cartoon hobby, another son who likes to have sex with a bishop's daughter, a priest who cheats on his wife, a relative who steals $3 million from the church, a mafia-connected priest who blackmails the pill-popping priest and a self-referential, wise-cracking Jesus who doles out less than traditional religious advice. Four NBC affiliates couldn't take the heat and pulled the show from their schedules.

Upon viewing the two hour premiere, we just don't know what all the fuss is about. The show was funny. Really funny. It took the very serious subject of religion, did away with the usual collection of unrealistically pious people and turned the whole thing on its head by dropping the kid gloves to portray people as they are in real life, full of flaws, faults and foibles.

more »

by Steve Hall    Jan- 7-06    
Topic: Opinion, Television



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