MSN Launches 'ESP Billy' to Promote New Messenger

esp_billy.jpg

To encourage use of its new version of Messenger, MSN has launched a promotion, created by Fallon, called ESP Billy, a microsite with episodic videos featuring ESP Billy, a white trash online psychic played by Ricky Jay who communicates with his clients through MSN Messenger video chat. There's a pilot episode that introduces the characters, and then three interactive episodes where the user can decode the fate of the main character, Travis, but choosing an ending based on ESP Billy's predictions of the future. The catch to the promotion - and the entire point of the promotion - is the three videos can only be viewed using MSN Messenger for which a convenient download botton is provided. The pilot episode, which, itself, is quite good, can be viewed in a browser. The online element will be supported by print and online media beginning in a couple of weeks

by Steve Hall    Jan-29-06   Click to Comment   
Topic: Good, Online, Viral   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

this "ESP Billy" is a fuckin creapy old man that should be shot right now!!

Posted by: jake dobson on March 9, 2006 1:46 AM

this "ESP Billy" is a fuckin creapy old man that should be shot right now!!

Posted by: jake dobson on March 9, 2006 1:46 AM

this "ESP Billy" is a fuckin creapy old man that should be shot right now!!

Posted by: jake dobson on March 9, 2006 1:47 AM

esp billy has a large penis

Posted by: Nigga on March 25, 2006 10:14 AM

esp billy has a large penis

Posted by: Nigga on March 25, 2006 10:15 AM

esp billy suks my cok every nite

Posted by: dickhead on June 13, 2006 11:07 AM

The guy is so cool. Ever since i met him i ve become popular at school, all the girls want me , i actually have friends
thanks a lot billy
You are my best friend
Cash Money

Posted by: Baby Gangsta AKA B.G., B Gizzle on June 17, 2006 11:54 PM

esp billy is a wanker

Posted by: joe on July 3, 2006 11:57 AM

esp billy is a wanker

Posted by: joe on July 3, 2006 11:57 AM

gaylord es a bunch of crap so dont get

Posted by: gaylod on July 6, 2006 2:11 PM

Its total shit. all of it, billy is an ACTOR. for fucks sake, he couldnt tell the difference between a banana or a cock.

Posted by: sharah on July 9, 2006 9:20 AM

Its total shit. all of it, billy is an ACTOR. for fucks sake, he couldnt tell the difference between a banana or a cock.

Posted by: sharah on July 9, 2006 9:20 AM

he is a wanker man he fukin tells lies he is a fake delete him now

Posted by: anon on July 23, 2006 8:07 AM

he is a wanker man he fukin tells lies he is a fake delete him now

Posted by: anon on July 23, 2006 8:08 AM

OMG. I loove ESP Billy. Wholy crap he is SO cool, what the hell are you guys talking about? i wanna hug him!! And thanks to YOU guys, he is going away in 15 days! You guys suck. I love ESP Billy, and i seriously don't want him to go!!

Posted by: someon cool on September 2, 2006 10:47 PM

omg shut up anon you dork, and jake dobson, go eat poo. Shara, you piece of ass, shut up! ESP Billy actually tought me something, and i thank him for that. If he was to read this, i wish him the best of luck in all his dreams. And i will miss him dearly. I LOVE YOU ESP BILLY!!!!!

Posted by: ESP BILL LUVR on September 2, 2006 10:51 PM

esp is quite good and interesting

Posted by: dfad on September 5, 2006 7:38 AM

hiyaa what is his e-mail plz??

Posted by: Sinclu on September 18, 2007 8:58 AM

hiyaa what is his e-mail plz??

Posted by: Sinclu on September 18, 2007 8:59 AM

hiyaa what is his e-mail plz??

Posted by: Sinclu on September 18, 2007 8:59 AM

hiyaa what is his e-mail plz??

Posted by: Sinclu on September 18, 2007 8:59 AM