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Shocker! All Press Release Quotes Are Fake

20060106pressreleasecut.jpg

Not that we didn't all know this already but here, thanks to Gawker's ever transparent editorial staff, is proof positive, albeit embarrassingly for Hyperion who forgot to turn off "track changes" prior to sending its release, all press release quotes are fabricated and that no human being actually utters the wording we read every day in news articles pulled from releases.

Written by Steve Hall    Comments (3)     File: Publishing, Strange     Jan- 6-06  

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Comments

It's nice when the PR makes it sound as if you are actually intelligent and know waht it is that you are talking about.

Posted by: Jim Turner on January 7, 2006 01:41 PM

I'm outraged that PR professionals would do such a thing. I'm even more outraged that the strikethrough HTML code wasn't working in this post; this comment came very close to being funny.

Posted by: David Berkowitz on January 8, 2006 04:15 PM

As a wise English professor once said, "Proof read, proof read, proof read."

Guess someone should have offered that advice to their PR agency...

Posted by: Today, I Read... on January 9, 2006 03:07 PM

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