Snowmen Carry Message For Bank's Environmental Car Loan

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In a clever marketing effort and to encourage Swedish environmental awareness and to introduce a new loan option from financial institution SEB which promotes the purchase of environmental cars eight Scandinavian snowmen have been built in Stockholm to carry the message. The snowmen are the work of Lowe Brindfors which appears to be too busy doing client work to create their own website.

by Steve Hall    Jan-31-06   Click to Comment   
Topic: Good, Guerilla, Outdoor   

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Posted by: sara D on March 5, 2007 3:39 AM