Fountains Across Europe Adorned With Schweppes Bottles

schweppes.jpg

Duval Guillaume Antwerp has created an ambient (cool word for out of home) campaign that will transform fountains across European countries into Schweppes bottles illustrating the product's sparkling effervescence. Though we're not sure we'd like to enjoy beautiful fountains across Europe adorned as Schweppes bottles, we will say this is most certainly a show stopper in terms of garnering notice for the product.

Written by Steve Hall    Comments (3)     File: Best, Guerilla, Outdoor     Feb-13-06  
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Comments

I think this takes things just a bit too far. What's next? Will I see a bust of Ronald McDonald among Europe's fine statues...

Posted by: Mike on February 14, 2006 02:58 PM

I think this takes things just a bit too far. What's next? Will I see a bust of Ronald McDonald among Europe's fine statues...

Posted by: Mike on February 14, 2006 02:59 PM

"Across Europe", I highly doubt. In 3 or 4 fountains just in time to be photographed, and disassembled just in time enter into Cannes...yes, that's believable.

Posted by: Leno on February 15, 2006 10:46 AM

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