She's Wide Open!

mich_touch_football.jpg

You know, it's just not right when a hot girl says to a hot guy in a touch football game, "Throw it to me. I'm gonna be wide open." Sorry, you witty creative. We know what you were thinking when you wrote that line and we know you laughed about it over and over and wondered if you'd get it past the client. Apparently, you did. And you know what? It was funny. Oh, was it for Bud Light? Sorry, we were, once again, distracted. Oh wait. It was Michelob. See the spot here.

by Steve Hall    Feb- 5-06   Click to Comment   
Topic: Commercials, Good, Super Bowl 2006, Television   

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Comments



Comments

The live-action cartoon-style violence thing is just getting done to death. (Pun intended.) But hey, itís ok, right! The girl gets her revenge in the end, so itís ok! ;-p

Posted by: makethelogobigger [TypeKey Profile Page] on February 5, 2006 10:47 PM

The best line in the spot was after he hit the girl: "You were open but now you're closed!" It got a laugh at the party.

Posted by: Recluse on February 6, 2006 11:00 AM

This is a great article. I am new to your blog and i like what I see. I look forward to your future work.
Iíve taken a quick look at your postings, which are very interesting. Lots of material and ideas! Congrats on being so focused!

Posted by: Jeremy - Business process on December 18, 2006 4:16 AM





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