There's Nothing Sexual About This Ad


Here's one of those ads you can lay on the table in front of the client with complete confidence you've done nothing too scurrilous. When the client's facial expressions turns to one of shock and embarrassment, you can feign innocence and ask, "What? It's just a mouse on a piece of paper." And with a wicked glimmer, add, "Why? What do you see?"

by Steve Hall    Mar-12-06    
Topic: Good

Abracadabra, It's Bra Ad


Ideas for bra ad concepts are as endless as Peter North's "product." There's no end to the way you can manipulate society's obsession with breasts into an ad campaign. While these concepts aren't rocket science, most good concepts aren't. They work because they are simple. And these ads for Wonderbra are very simple. One is playful. The other pokes fun at the relationship between breasts and shirt buttons. What more can really be said about a bra that hasn't a;ready been said?

by Steve Hall    Mar-12-06    
Topic: Campaigns, Creative Commentary, Good

HBO's 'Big Love' Campaign Hits Newspaper Wedding Pages


CitySpecific points out an ad for HBO's polygamy-themed Big Love placed in the New York Times wedding announcement section. The ad shows Big Love star Bill Paxton in three separate wedding announcements with his three brides played by Jeanne Tripplehorn, Chloe Sevigny and Ginnifer Goodwin. CitySpecific questions the Times acceptance of this ad but we think it's just another inevitable sign of things to come.

by Steve Hall    Mar-12-06    
Topic: Cable, Good, Newspaper, Opinion

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