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Headline, No Story, Contextual Ad Placement, Oops


While we like articles that quickly come to the point, one letter Page Six stories, well, even Page Six needs at least a couple sentences to maintain interest. Take a look at this Page Sixe page Bucky Turcosent us. Relieve us from what book? Oh, and that contextual ad placement? Priceless.

by Steve Hall    Mar-19-06    
Topic: Bad, Online, Publishing

The King Frolics With Spring Break Hotties


There's really not all that much to say about The King making an appearance during Spring Break other that to point you to the images and let you enjoy the tantalizingly, curvaceous sights.

by Steve Hall    Mar-19-06    
Topic: Brands, Guerilla

Got Milk Campaign Travels to Brittelactica


Adding a change up to the American Dairy Association's Got Milk? campaign, Goodby, Silverstein & Partners has created a new campaign focusing on a race of aliens from Brittlelactica who suffer from a "series of horrible health ailments" until they visit earth and discover a special elixer called Da Iry. A TV ad points to a content-rich website that riffs on the supposed problems a diet without milk can cause. Brittelactica is broken into four regions, Insomniastan, PMStonia, Papua Hairthinny and Cavitopi, each suffering from ailments caused from the lack of milk. Each region contains a history and a message from the region's chancellor. each of whom suffers from his region's ailment.

more »

by Steve Hall    Mar-17-06    
Topic: Campaigns, Commercials, Creative Commentary, Good, Online, Television

Comcast Ad Says DSL Is Good For Turtles


Created by Goodby, Silverstein & Partners San Francisco, produced by RSA, puppeteered by Stan Winston and digitally tweaked by Brickyard VFX, Comcast has launched another of its DSL attack spots. This one, however, reverses the argument and say DSL is just perfect for the Slowskys, a turtle couple featured in the spot. The points to TheSlowskys.com, a character blog on which everything slow is celebrated with glee. Whether planned or not, the blog is slower that a Flash site trying to cram itself through a 56K modem. See the ad here.

by Steve Hall    Mar-17-06    
Topic: Commercials, Good, Weblogs

Giant Billboard Attacks Passerby


Now we all know advertisers are hard pressed to attract the attention of message-weary consumers but we never thought they'd take to literally clobbering people over the head to get them to pay attention to their ads. This past Wednesday around 2:30 PM, a piece of a large L'Oreal billboard in Toronto's Eaton Center fell and hit a man seriously injuring him along with two others. High winds, versus an aggressive guerrilla media planning strategy, were blamed for the incident. Local TV report here.

by Steve Hall    Mar-17-06    
Topic: Outdoor

Quark Crams Three Logos Into One to Avoid Plagiarizing Others


Following their logo design screw up that resulted in a logo nearly identical to the Sottish Arts Council logo, Quark has, again, redesigned their logo. Given that the new logo looks like three logos crammed into one another, we think it's unlikely another company will step forward claiming plagiarism.

by Steve Hall    Mar-17-06    
Topic: Brands, Tools

Florida Allows Citizens to Advertise Political Beliefs on License Plates


Odd as it may seem, our New York City culture correspondent Bucky Turco found himself in Florida this week and marveled at the state's license plate citizen advertising program whereby the state lets people select from a list of ahundred or so messages to emblazon their license plates. Without surprise, Turco found and photographed one of the more controversial messages people can choose to slap on their vehicles.

by Steve Hall    Mar-17-06    
Topic: Outdoor

Skyy Vodka Spoof Ad Demonstrates the Power of Premium Vodka


Having fun with a popular Skyy Vodka ad and demonstrating the unique qualities of the company's premium vodka, Skyy 90, is this spoof from the folks over at Triple Witching Friday. It's good for a Friday afternoon laugh.

by Steve Hall    Mar-17-06    
Topic: Spoofs

McDonald's Bus Shelter Makes Mouth Water For Crap


Just what you want while waiting for the bus: that mouth watering, tantalizing reminder of how much you'd love to stuff your face with a 1,000 calorie burger only to be reminded later by your stomach it wasn't the best decision you could have made. See more here.

Leo Burnett Istanbul created the piece and the media agency is OMD Turkey.

by Steve Hall    Mar-17-06    
Topic: Outdoor

'Lost' Promoted in Brazil With Missing Persons Poster

11872 Publicis.jpg

Advertising for Peanuts points out a campaign in Brazil created by Publicis Sao Paulo to promote the ABC series "Lost." The campaign features missing persons posters with the images of the show's characters.

by Steve Hall    Mar-17-06    
Topic: Good, Poster, Television

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