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P & G Launches $500 Watch And Win Soap Opera Promotion

daytime_dollars.jpg

Beginning March 13 and continuing for six and one half months during episodes of Procter & Gamble Productions' Guiding Light and As The World Turns on CBS, a multi-digit numerical code will appear on screen which viewers can match with the code they obtained off DaytimeDollars.com to win $500. It's a win-win straight forward strategy to increase viewership and ratings providing increased visibility of Procter & Gamble's and other advertisers' products as well as potentially increased ad revenue for CBS.

Written by Steve Hall    Comments (2)     File: Brands, Good, Online, Promotions, Television     Mar- 1-06  

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Comments

I HAVE ALREADY ENTER THE DAYTIME DOLLERS SWEEPSTAKE AND I AM NOT RECIEVING MY CODES. THANK-YOU BRENDA

Posted by: BRENDA WHITLOCK on June 14, 2006 02:26 PM

i am as the world turns #1 fan i wish i could be on the show but winning the money would be great to. thank you for having the show i love you guys!

Posted by: kami on June 23, 2006 02:38 AM

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