Following its recent “Not bad for a McJob” campaign, McDonald’s UK, to coincide with this Summer’s World Cup, will introduce, for a limited time, the new Bigger Big Mac which will be 40 percent bigger than the current Big Mac. The current Big Mac already has 560 calories and more fat than you’d ever want to consume. But hey, as we’ve always said, no one’s forcing the food down anyone’s throat so if a big ass burger works from a marketing angle, go for it.
