Agency Celebrate Cinco De Mayo With Sheep Pinata Game


Kansas City Agency Sullivan Higdon & Sink, home to the American Copywriter podcast's John January and Tug McTighe, has launched a fun Cinco (Sinko...get it?) de Mayo pinata game in which you can whack the agency's sheep mascot. You can play the game in any one of four rooms; the kitchen, the lobby, the living room and the ice ball lounge (whatever that is). Have at it because we couldn't seem to manage an effective sheep whack.

by Steve Hall    May- 4-06    
Topic: Games, Online

Ford Boldly Moves Where No One Will Care


Thanks to Jalopnick and the blog's Flicker photo, we can wallow in the aimlessness of the new Ford "Bold Moves" ad campaign. We've already whined about the stupidity of the new tagline so we're too taired to care about the ads. You can see them here and tell us what you think.

by Steve Hall    May- 4-06    
Topic: Brands, Campaigns

Kate Moss Gets Hot For Nikon Coolpix Camera


We just love when new commercials "mysteriously" land in our inbox and no one else's, particularly when it's a hot, sexy commercial featuring Kate Moss. Yes, a while back, we reported Kate Moss had moved past the cocaine thing and signed with Nikon to promote the company's new Coolpix S6 camera line.well, we've got :35 of the :60 cinema ad Moss will appear in beginning this Friday in theaters across the country as people flock to see Tom Cruise do his M:i:III thing. On Monday, a director's cut of the spot will appear on the Stunning Nikon site for those who need more Kate Moss.

by Steve Hall    May- 4-06    
Topic: Celebrity, Commercials, Good

G4 E3 Coverage Gets Bloody


72andSunny, along with design studio Fulltank, has created four commercials to promote G4's coverage of E3 taking place May 9-12 in LA. The spots use hand-drawn animation by Full Tank Animation and gross-out humor to entice viewers to check out the live coverage of the show. They're good. They are called Hookah, Mosquito, Cheetah and Dog.

by Steve Hall    May- 4-06    
Topic: Commercials, Good

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Land Rover C-130 Ad An Off Strategy, Stupid Boondoggle


For some reason, Land Rover thinks it's really cool its new LR3, on April 3rd of this year, boarded a C-130 aircraft and, using the SUV's navigation system, guided the plane from Nice, France to the island of Corsica. This drools of stupidity. There's nothing spectacular about this commercial. Nothing to get excited about. After all, the LR3's navigation system is talking to satellites just like the plane's guidance system does. Most every automotive navigation system can keep a car to within a foot or two of its path. Using the LR3 navigation system to guide a plane is nothing spectacular. OK, well, the plane goes a little faster so maybe the LR3 navigation system is quicker than some but there aren't many vehicles that travel 300 mile per hour 9,000 feet above the ground. This whole thing was just cooked up to be some really cool ad idea but it's so far off strategy, it's laughable.

more »

by Steve Hall    May- 4-06    
Topic: Bad, Commercials

Creative Side of Brain Saved In Art School Ads


Somehow, these two twisted spoots promote the Art Center College of Design. Something about the creative side of the brain. Watch the spots here and here.

by Steve Hall    May- 4-06    
Topic: Commercials, Good, Strange

Marmite Auctions Last Glass Jar, First Squeeze Tube On ebay


Marmite, that weird spreadable, edible stuff those in the U.K. seem to love, is auctioning off its last 57 gram jar of the stuff on eBay along with the first sqeezable plastic tube of the stuff. Apparently, a glass jar of the stuff is considered a collector's item. Currently, there are 38 bids with the highest at 170 Pounds.

by Steve Hall    May- 4-06    
Topic: Guerilla, Online, Promotions, Strange

New Casting, Photography, Production Service Launched


OnRequest Images, provider of custom imagery, today, released a new version of OnRequest OnPro, its patent-pending custom photography production platform, which makes it easy to create, process, manage, and store collections of images more quickly and efficiently. OnRequest OnPro says its claim to fame is that it is the industry's only fully automated, web-based production platform for imagery to build their brand. Some of the features of OnRequest OnPro include an integrated model casting system that ensures the right talent is quickly secured for each shoot, a photographer selection tool set, a production workflow to manage the production process, and a web-hosted image management solution. We don't buy photography but this sure seems easier than some of the other services out there. If you use it, let us know what you think.

by Steve Hall    May- 4-06    
Topic: Tools

Blog Launched to Explore Business Ethics, Provide Translation Services


B.L. Ochman has launched Ethics Crisis, a weblog for SRF Global Translations which specializes in multilanguage translations and printing of corporate compliance materials, brochures, marketing and advertising materials for multinational companies. With the launch of the blog, Ochman hopes to bring together the company's marketing, ecommerce and customer feedback. Coveroing the broad topic of business ethincs, the blog will report on global business ethics issues and offer readers the ability to anonymously confess unethical things they have done in business as well as rate the severity of other's confessions. For SRF Global Translation customer, the blog also serves as a means through which customers can obtain a quote, upload files for translation, adhere to various compliance issues under Sarbanes-Oxley, gain unifies management of multilanguage project management and pay online for these services.

by Steve Hall    May- 4-06    
Topic: Weblogs

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