Thule Taps Toilet Paper

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While advertising on toilet paper has been around for a while, we haven't seen many, if any, major (or semi-major) advertisers avail themselves of the oddly intimate medium. Thule, the automobile roof rack company, as part of a larger campaign, will slap its logo and mesaging on a toilet paper roll near you.

by Steve Hall    May- 5-06   Click to Comment   
Topic: Good, Guerilla   

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