Animation Smokes, Cabs Get Ads, Feminine Wash Ingeniously Gross

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- For the Partnership for a Healthy Mississippi, Maris, West & Baker has created a new commercial called Candy Factory that teaches children about the harmful effects of smoking.

- Here's a pretty cool promo for MTV2's Sic'Emation animated programming block. The promotions was created by AMP.

- The Chicago City Council has approved taxi cab advertising and 2,175 of the city's 6,900 cabs have asked to carry ads which will be sold by two companies.

- Pittsburgh's Iron City Beer gets Presidential mention.

- Students at the University of Pittsburgh have won the Hinda Fit Marketing Challenge besting 17 other schools. The winning entry may be used in an upcoming campaign.

- We wouldn't know anything about feminine wash products but this ad for Summer's Eve is ingeniously gross.

- Sometimes even the best efforts at removing graffiti are completely pointless.

by Steve Hall    Jun- 4-06    
Topic: Campaigns, Commercials, Online, Television



Manhood Modified At Brawny Academy

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In what could be either a genre-busting piece of reality TV hilarity or a horrific cheese fest of epic proportion, Brawny has launched Brawny Academy, an eight episode online reality show in which eight men, sent by their wives, will undergo training to become more thoughtful, more helpful and more romantic. The preview is filled with the usual collection of stereotypically moronic men who think their great husbands when, in fact, they're a bunch of unappreciative, lazy hunks of couch meat. Conversely, it's a collection of men who have been dumbed down by recent society's insistence they dispense with anything remotely resembling manhood and don an air of sensitivity usually reserved for overwrought self-help gurus.

Advergirl reports the series was created by Fallon and produced by Feists and Biscuit's Tim Godsall. Hopefully, this will be more interesting than Brawny's gushing hunk in as earlier online outing, Innocent Escapes.

by Steve Hall    Jun- 4-06    
Topic: Good, Online



Adrants And HP Offer Creatives Free Basic Portfolio Service

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As you may know, Adrants offers a creative portfolio service which provides creatives a place to showcase their work in a searchable database promoted across several advertising industry websites. We've now partnered with HP to offer, for a limited time, a free basic portfolio which provides for five images, your professional details and contact info. It's not much compared to the other offering which allow for more images in your portfolio and a higher ranking in search results when people search the service for portfolios but it will give you a taste of the service and maybe you'll later decide to upgrade. If you do, or if you want to skip the basic level and move to higher Vinyl or Leather portfolio, you'll get two months free. You can check out all the details here. You do have to register (for free) at the HP Graphic Arts website to take advantage of the offer. I know, I know. Rule, rules, rules...

by Steve Hall    Jun- 4-06    
Topic: Announcements



Push Up Bra Ad Sells Little Black Cocktail Dress

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AdArena stumbled upon an ad for Chantelle Push-Up bras that indicates women might need to do a bit of alteration to their little black cocktail dress to accommodate the uplifting qualities of a Chantelle Push-Up bra before they strap themselves in. That, or, once again, it just proves the right choice of image is far more powerful than even the most beautifully written copy. Or, more accurately, it just proves we're obsessed by women in little black cocktail dresses wearing push up bras. Or, most accurately, it proves that sex, well, just sells. Excuse me while I run to the store and buy a Chantelle Push-Up bra for my girlfriend. Actually, scratch that. She doesn't need any pushing up. Far from it. I'll just go get the little black cocktail dress. Wait, wasn't this an ad for a push up bra? So confusing. Oh well, Chantelle's loss.

by Steve Hall    Jun- 4-06    
Topic: Creative Commentary, Good, Magazine



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