Bob Garfield Explains Word of Mouth Marketing

garfield_womma.jpg

To call attention to the upcoming Word of Mouth Marketing event June 20-21 at the Hilton San Fransisco, coBrandiT, independently and without association with the Word of Mouth Marketing Association, has mixed an old interview of Bob Garfield with some new comments he made about word of mouth marketing. The result is a humorous collection of babble. By the way, Bob was in on the joke just so you all don't think we're trashin' here.

UPDATE: The video has been removed. WOMMA was none too pleased. CoBrandit accommodated.

UPDATE II: See our ever so apologetic apology to Bob Garfield here,

by Steve Hall    Jun-12-06   Click to Comment   
Topic: Good, Industry Events, Word of Mouth   

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Comments



Comments

We would like to make it absolutely clear that this video was not produced, created, or endorsed in any way by WOMMA. We find it deeply offensive and have asked the creator remove it.

Posted by: Andy Sernovitz on June 12, 2006 3:26 PM

Clearly, there's only so much you can control in either the "pure" or "blended" (marketer influences output) world of consumer generated media, but just to reinforce: this was NOT an official WOMMA video. I might also add that I don't think it's truly representative or reflective of CoBrandit's otherwise excellent work on so many other branding fronts.

Posted by: Pete Blackshaw on June 12, 2006 3:52 PM

Thanks guys. I apologize for originally wording the post so poorly making it possible for one to think WOMMA had something to do with this. I've reworded it and Owen has pulled the video anyway. Very sorry about that.

Steve

Posted by: Steve Hall on June 12, 2006 4:02 PM

I think the mistake is thinking that anyone at any agency gives one tenth of a shit about what WOMMA thinks.

The joke is that nobody really knows what WOM even is. Get it?

Who the fuck do these self-appointed, self-righteous, dick gurgling, turd-burgling dipwads think they are, anyway?

Posted by: dean on June 13, 2006 6:06 PM

I think the mistake is thinking that anyone at any agency gives one tenth of a shit about what WOMMA thinks.

The joke is that nobody really knows what WOM even is. Get it?

Who the fuck do these self-appointed, self-righteous, dick gurgling, turd-burgling dipwads think they are, anyway?

Posted by: dean on June 13, 2006 6:07 PM

Does anyone have a live link to this video? I can't believe it's *that* bad, but I'd like to decide for myself.

Posted by: Penelope Poopstain on June 13, 2006 11:18 PM

If CPB did this we'd all be salivating at their brilliance.

Posted by: Phil T on June 14, 2006 4:55 PM




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