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Hey, I Was Expecting A Hooker, Not A Papa Johns Pizza Guy

papajohn_hotel_keyhole.jpg

When you travel a lot and sometimes find yourself peering out that tiny little fish eye hole in your hotel room door, you don't usually expect to see the Papa Johns pizza delivery man staring you back in the face. It's a little off putting especially if you don't expect it but that's exactly what Saatchi & Saatchi dod for Papa Johns and they got an awards for in at Cannes. Nice work.

Written by Steve Hall    Comments (3)     File: Good, Guerilla     Jun-27-06  
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Comments

it's all fun and games until some poor college girl gets assaulted.

Posted by: a on June 27, 2006 07:47 PM

I make a point of not supporting business that use annoying advertising. This would annoy me, along with those VW fast ads. And, its stupid as well. That award means nothing; its just stupid.

Posted by: Petra on June 28, 2006 09:36 AM

Love the idea.

If nothing else, leads will peep through the hole to see what it looks like.

Because I think most would remove it afterword, they should think about putting a %off deal on it. This way, it would most likely be kept around the room and looked at a couple of more times before it is trashed or used.

Good work.

Posted by: John on June 28, 2006 03:03 PM

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