BBDO West has been busy lately and has just released two new pro-bono projects. The first is an anti-graffiti campaign for the city of San Francisco supporting the Mayor's Graffiti Abatement Program. The out of home campaign shows how certain graffiti can affect an environment with images of graffiti placed in people's homes. While comparing a public place to a private place might not be the best argument against graffiti, it does make the point strongly. The second pro-bono campaign was launched earlier this week for the San Francisco Zoo and consists of light poles transformed into giraffe banners.
UPDATE: Several people have submitted spoofs of this campaign to street art site Wooster Collective.
Continuing its wacky ways, Winterfresh is out with more weird creative from BBDO Chicago. This clip, called Porcupine Web, has something to do with a porcupine, a girl who does karate, ninjas, a DJ, cats and a guy who keeps saying "dang." Oh yes, and a happy ending that promises the girl she'll beat out the cheerleader and get the guy if she chews Winterfresh.
Here's a collection of promotional clips for Studio Artois Live, a Stella Artois-sponsored UK outdoor film festival to be held July 22-23 in Greewich, amp up the film geek factor by filming people calling out continuity errors in movies such as Ferris Bueller's Day Off and Kill Bill. Some are funny. Some are not.
Procter & Gamble's Cover Girl has added to it long list of celebrities vamping in its formulaic advertising Keri Russell, who killed a TV show by cutting her hair. Thankfully, she looks much better in this EricssonFina-created/Final Cut-edited commercial in which she pretends to be some sort of kung fun double agency while hyping the companies Outlast Double LipShine lip gloss. The spot contains the usual canned ad-speak "Ever been double crossed by your lip gloss? Color, flip and shine,. It won't double cross. From Easy, Breezy Cover Girl."
Now this is preciously priceless. Coors Brewing Chairman Pete Coors, tha man who always urges responsible drinking in Coors ad campiagns, was arrested yesterday for drunk driving. He was stopped for rolling through a stop sign and his blood alcohol level was found to be above the legal limit for the state. For his part, Coors was conciliatory saying in a statement, "I made a mistake by driving myself home after a friend's wedding celebration. I should have planned ahead for a ride. For years I've advocated the responsible use of our company's products. That's still my message, and our company's message, and it's the right message. I am sorry that I didn't follow it myself." Oops.
Crispin is at it again with those Burger King microsites. Campbell Mithun has created a site for Burger King that lets you select particular dance moves for a puppet King to make, watch it and send it to a friend. That's it. Nothing more. Simple. Straightforward. Not sure if it's going to sell any hamburgers but, then again, it's just a fun time waster. It's nice to see a less scary version of the King here.
AdFreak tells us Sony, as a follow up to its Bravia Bouncing Balls ad, is letting the public in on the filming of the ad's sequel which will debut online sometime in September. Sony's agency Fallon will detail the shoot and production of the sequel ad along with interviews and video clips on the Bravia-Advert site. Hmm. It's sort of a Snakes On A Plane kind of thing.
There's nothing like a campaign focused towards women in mini skirts laying drunk on the sidewalk with their panties exposed to get the world writing about it. Yup. The Suffolk (England - the only place this kind of campaign could happen) police, continuing their "Lock Em' Inn" campaign which urges people not to misuse alcohol, have published a Conde Nasty-like magazine called Safe! that, through its tongue-in-cheek lifestyle editorial approach, continues to urge women not to drink too much, not to wander around alone and to make sure they get home safely - with their pants on.