Pop Secret's CGM Project Not So Secret

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Whenever we receive an email that reads, "It appears that a group of users who love Pop Secret popcorn have launched their own website called http://www.PopSecretMountain.com, featuring short films for the product, wallpapers, ringtones, and even a character named Kaptain Kat. The web site says they aren't making a dime. It's a great example of the power of users to support a brand without any resources and make creative content," we immediately groan and say, "Yea, right" and proceed to publish the thing anyway.

by Steve Hall    Aug- 7-06    
Topic: Consumer Created, Weblogs



'Chat With A Star' Promoted With Tricked Out Blogmobile.

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To help spread the word about celebrity blog portal ChatWithAStar.com, a "Blogmobile" will travel throughout New York City today including Bryant Park, Union Square, Madison Square Park, Columbus Circle, etc. allowing fans to stop in and blog with their favorite celebs or pro-athlete on their way to work, during lunch or on the way home.

For the Blogmobile's launch, several New York Mets will be on hand to launch the Blogmobile, including pitcher Billy Wagner (a partner in the Chat With A Star venture), First-baseman Carlos Delgado, Shortstop Jose Reyes, Center-fielder Carlos Beltran, pitcher Tom Glavine, Manager Omar Minaya, as will Boxer Gerry Cooney, The Amazing Kreskin, Dominic Chianese, Steve Schirripa, Julia Styles, Venessa Minnillo, Carolina Bermudez, Mocean Worker, former NYC Mayor David Dinkins and supermodel Beverly Johnson.

by Steve Hall    Aug- 7-06    
Topic: Celebrity, Good, Guerilla, Weblogs



Anti-Porn Board Says Keep Paws Off Children

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Standing under a billboard that is appears to be part of some sort of anti-porn campaign, this girl is probably thinking, "Um...yea....what is it with guys and porn? Can't they live their life without it?" Apparently not. Although, there's no excuse for a pedophile.

by Steve Hall    Aug- 7-06    
Topic: Outdoor



Burps, Farts and Booties Central to Robosapien Commercial

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We just hope this Cake Group-created video the agency is currently seeding (see, we didn't way viral) was created to be horrifically bad on purpose. Otherwise, well, it seems the boys over at Cake have far too much time on their hands to play with wise-crackin' toy robots that burp, fart and pick up hotties on the dance floor. Oh wait. Damn, that sounds like fun! Hook us up with one of those dudes, Cake, so we can get out of the office and up under the skirts of...oops...sorry. This is an advertising site, right? Not a porn site. Sorry about that.

by Steve Hall    Aug- 7-06    
Topic: Commercials, Video, Viral



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Polident Tames Chattering Teeth

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Just when our tolerance level was reached for prolix :30's that are :29 longer than they need to be, this Polident commercial ends in sudden brilliance. OK, maybe not brilliance but crystal clear finality.

by Steve Hall    Aug- 7-06    
Topic: Commercials, Good



Mother And Daughter Do Not Fight About Cingular

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Have you ever wondered how different, or strange for that matter, your life would be if everything you said was the opposite of what you meant? BBDO has explored that scenario in a new Cingular commercial in which a Mom does her best to convince her daughter she really, really needs that new Cingular phone. Right up there with the T-mobile's speed talking cheerleader, it seems mobile phone company ads are, indeed, getting better and perhaps finally leaving behind the stupid Dad ads made famous by Verizon. See the rest of Advertising Age's TV Spots of the Week here.

by Steve Hall    Aug- 7-06    
Topic: Commercials, Good



Snakes On A Plane Does Snakes on Claire Danes

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We were going to tell you to check out this Snakes on a Plane trailer spoof called Snakes on Claire Danes but it's so awful., we're not going to. Oh wait. The movie's crap so any spoof would have to be crap, too, right? Besides, the whole thing is a cheesy promotion for this site called SecretSauce.tv.

by Steve Hall    Aug- 7-06    
Topic: Bad, Spoofs, Video









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