Warning: include(/inc/detect_ads.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 11

Warning: include() [function.include]: Failed opening '/inc/detect_ads.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 11

Warning: include(/inc/header.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 12

Warning: include() [function.include]: Failed opening '/inc/header.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 12

AdHurl: "MadScam" The Book... Play... Film... DVD... Book Matches... OK, just the Book!

MadScam_blog-thumb.jpg

Advertising's most lovable curmudgeon, George Parker of AdHurl and AdScam fame has finished his book, MadScam: Kick-Ass Advertising Without the Madison Avenue Price Tag which is sure to fuffle a few feathers as it Parker reveals the inner working of the ad agency business, it's over reliance on the coll and its seeming inability to focus on what's important: The Idea. If you've read either of Parker's sites, you know this book will be like a bad burrito that's decided to set up house in your intestines while it turns the innards of the agency business inside out. if you dare, you can pre-order it on Amazon here. It's not out until December. You can read the book's preface, written by Ogilvy & Mather VP and Global Creative Director Steve Hayden here.

File: Agencies, Publishing    Comments (0)    10-Aug-06    Bookmark This
Tags:  

Warning: include(/inc/subscribe_form.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 46

Warning: include() [function.include]: Failed opening '/inc/subscribe_form.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 46

Warning: include(/inc/dynamic/recent_adrants.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 69

Warning: include() [function.include]: Failed opening '/inc/dynamic/recent_adrants.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 69

Comments

Post a comment










Warning: include(/inc/column_right.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 236

Warning: include() [function.include]: Failed opening '/inc/column_right.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 236

Warning: include(/inc/footer.php) [function.include]: failed to open stream: No such file or directory in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 237

Warning: include() [function.include]: Failed opening '/inc/footer.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/home/shall62/public_html/2006/08/adhurl-madscam-the-book-play-film-dvd-boo.php on line 237