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Calvin Klein Palaces Giant Ball of Jeans In Museum, Holds Contest.

calvin_klein_ball_jeans.jpg

Now here's an interesting way to promote your jeans. Grab thousands of them, make a giant two ton ball out of them, slap your logo on them and put them in a museum in China. Oh, and have a contest too that gives people the chance to win $625 in cash for guessing how many jeans are in the exhibit.

Written by Steve Hall    Comments (1)     File: Good, Guerilla     Aug-25-06  
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Comments

The oldest trick in the book eh? Guess how many jelly beans are in the jar.

Still, it looks cool so good work gay jeans fella!

Posted by: Adam Rant on August 25, 2006 12:16 PM

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