The Coke Side of Life Is The Good Side of Life
OK. Now that YouTube has awoken from its hangover, we can now take a look at that Coke Grand Theft Auto commercial. Click. View. Wow. We like it. Nice messaging in an environment that's usually filled with nothing but negativity, depravity and buffoon-like idiocy. Kudos to Wieden + Kennedy for...ok, cue the cheesy music...showing everyone the world doesn't have to be the apocalyptic place it's usually portrayed to be. There's a different side of life. The Coke Side of Life.
Comments
Excellent.
nicely done.
Reminds me of GRR ... This one has Lion written all over it
They actually posted the storyboard over at their blog, too. Pretty cool.
http://wkstudio.typepad.com/studio/2006/08/coke.html