Agency.com Earns Redemption With WTC Memorial Work
We're not even going to mention it. What we are going to mention is recent pro-bono work Agency.com did in conjunction with TBWA\Chiat/Day for the World Trade Center Memorial Foundation which seeks $170 million in private funding. The agency created a microsite which, in homage to the many actual flags that appeared after 9-11, consists of a flag people can add their names to show support for the WTC Memorial and Memorial Museum at Ground Zero.
The flag can be forwarded to friends and will also be incorporated into dynamic online banners that people can interact with. The microsite and the banners, part of an overall TBWA\Chiat\Dat multimedia campaign, will point people to the WTC Memorial Foundation website for more information on the project. Now there's some noble work that actually deserves a fist bump. Dammit. We mentioned it. Sorry.